As a precursor to the Annual Intercollegiate Media festivals, Media I.C.E Age and International Film Festival, Cinevoyage, Deviprasad Goenka Management College of Media Studies organized a “Cyclothon – Pedal for a Cause; Pedal for Thalassemia” on Sunday, 19th February, 2023 under the visionary leadership of the college principal, Dr. Amee Vora. The event was organized in association with Mumbai Thalassemic Society and the key focus of the Cyclothon was on raising awareness for a grave blood disorder called “Thalassemia”.
India is one of the worst affected countries with the largest population of children with Thalassemia Major and it’s a fact that one out of eight thalassemia patients reside in India.
Shri. Gopal Shetty (Member of Loksabha from North Mumbai Constituency), Mr. Aslam Shaikh (Member of the Maharashtra Legislative Assembly representing the Malad West Assembly Constituency), Smt. Shilpa Ruparelia & Mrs. Purna Sheth (Presidents of Mumbai Thalessmic Society), Shri. Kailash Kejriwal, (Hon. Secretary and Trustee of Rajasthani Sammelan Education Trust), Shri. Lalit S. Saraf (Treasure of Rajasthani Sammelan Education Trust), Mr. Vinod L. Dalmia (Hon. Joint Secretary of Rajasthani Sammelan Education Trust) and Shri. Bhavesh Chandulal Doshi (the Trustee of Shri. Mahavir Clinic). Parents and students came together in large numbers for the Cyclothon and supported this noble cause, saluting the spirit of a healthier future. The event saw close to 250 cyclists from across the city peddling the wheels of change.
DGMC also conducted a free Check-up Camp with the help of Iccharpurti Medical Centre run by Shri Rajaramji Chandgothia.
Mumbai Thalessmic Society graciously inaugurated the art work during the festivals Media I.C.E Age and Cinevoyage. They also had a stall which was manned by two Thallasemic Major girls who are also a mehendi and tattoo artists.