A Sociologist and an Associate Professor in Psychology at MKP PG College, Dehradun Dr. Khullar gave a very engaging and enlightening talk on the different changes that have been adapted by women and men too. She emphasised on how the Covid-19 lockdown has pushed us beyond the physical into the virtual and has given more time with the family. Dr Sangeeta Khullar gave an enriching session and her views truly left the students with a new direction and perspective to ponder upon and seek mental help whenever required.
The session started with the brief introduction of the movie industry and movie marketing. He shared many inside stories, which gave students an insight on the facts and helped them develop a nuanced understanding. He presented many detailed graphs and charts during the course of his session.
The lecture highlighted many facets like Content & Communication Research, Market Potential Research in case of regional films.
